Job Description

Business Planning Analyst

The Business Planning Analyst supports ASUS's Retail Business Unit by developing product costing, building financial models, and analyzing key data that guides pricing and product strategy. This role works cross-functionally with Finance, Product Management, and Sales to understand cost drivers, evaluate product and market trends, and translate insights into clear recommendations that support revenue and margin goals. Success in this role requires strong analytical skills, advanced Excel proficiency, attention to detail, and a genuine interest in learning how our products work and how financial decisions impact the business. This is a high-visibility position with opportunities to contribute directly to strategic decision-making.

Essential Duties and Responsibilities:

Develop product costing models for product lifecycle across all product categories

Monitor component cost changes, trends, and vendor programs that impact product costing

Develop a deep understanding of ASUS product roadmaps, key technology transitions, and relationship with product platforms

Lead product planning analysis and support of the Retail Business Unit

Detailed financial analysis of additional factors driving profitability, including service and logistics

Reconcile product planning with actual financial performance

Collaborate with Retail Business Unit management, sales, and finance to drive profitability and top-line growth

Support sales with dispute reconciliation with accounting and finance

Assist in decisions regarding support sales expenditures including advertising, sell-through programs, and inventory management

Knowledge and Skills:

High energy level; comfortable performing multi-faceted projects in conjunction with day-to-day activities

Knowledge of business and management principles

Strong analytical and problem-solving skills, including the ability to define problems, collect data, establish facts, draw valid conclusions, and interpret complex financial, legal, and technical information

Ability to communicate effectively with management and employees on all levels

Demonstrated strong interpersonal skills, including tactfulness, flexibility, and the ability to collaborate effectively with diverse personalities

Ability to establish credibility and be decisive, while recognizing and supporting the company's preferences and priorities

Attention to detail is a high priority; must demonstrate a sense of urgency commensurate with the needs of the sales department

Ability to work independently with minimal supervision

Language Skills:

Ability to write clear and concise reports and business correspondence

Ability to effectively present complex information and respond to questions from team members, customers, and the general public

English fluency is required

Computer Skills:

Mastered skills in MS Excel (advanced proficiency is essential)

Proficiency with database applications and presentation software (such as PowerPoint)

Knowledge and experience in downloading data from mainframe to PC applications

Ability to write ad hoc query reports

Required Qualifications:

Bachelor's Degree in Business Administration or equivalent degree

3+ years of relevant business experience in Finance or Business Planning

Preferred Qualifications:

Mandarin proficiency is a plus

Interest in PC products, components, or consumer technology

Working Conditions:

This role is based in our Fremont office and follows a hybrid schedule, requiring three days per week in the office

Requires sitting, operating a computer keyboard, telephone, and other office equipment for extended periods of time

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